Found this terrific summary of the best psychology and philosophy books courtesy of

I'm not sure I'll get to read all of them. However, I wanted to save the list for future reference.

Hope you find something of value here too! 

If no one can see you, do you exist? Just like we question whether sound occurs when a tree falls in the forest when no one is around, your service industry business needs to check how visible it is to clients when you’re out of sight.


What do mini skirts and blog posts have in common?


If a picture tells a thousand words why don’t we choose our corporate images more thoughtfully?


In an old Seinfeld episode (popular US 80’s sitcom) Jerry Seinfeld made a startling observation about the baseball team he followed.

The conversation went something like this:


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